For the majority of his campaign, Donald Trump has been called many names and the man has been eating criticisms for breakfast. The man was referred to as racist, bigot, brat and jingoist, among others.

And while he has been lording it over his GOP rivals in terms of delegate count, he has also chased away a portion of the voting population with his blistering rhetorics. Trump has not been the most popular candidate for some groups of Muslims and Latinos, thanks largely to his earlier statements and strong stand on some issues that have rubbed these people the wrong way.

And now, his recent barb directed at Ted Cruz's wife, Heidi, as well as his caustic remarks against other women, could be driving away some members of the female demographics.

Trump and His Controversial Spats Against Women

Trump has previously picked at some well-known female personalities like Fox News anchor Megyn Kelly, whom he referred to as a "bimbo"; American comedian and actress Rosie O'Donnell, whom he called a "fat pig" and former GOP rival Carly Fiorina, whom he insulted by saying "Look at that face. Would anyone vote for that?"

Recently, he also poked fun at Heidi Cruz's physical looks on Twitter and earlier threatened to "spill the beans" on her. Trump clearly did this in response to the ad released by super PAC, wherein a nude photo of his wife, Melania, was shown.

Ted Cruz, naturally, was miffed by Trump's attack on his spouse. "We don't want a president who traffics in sleaze and slime," the Texas senator said. "We don't want a president who seems to have a real issue with strong women."

During one of his Wisconsin events on Thursday, Cruz also added, "Donald, you're a sniveling coward and leave Heidi the hell alone."

The Potential Effect on Trump's Campaign

Some of the recent polls reflect the adverse effect of Trump's remarks against these women. About 70 percent of women expressed a negative opinion of him based on an NBC/Wall Street Journal poll, while a CNN poll showed that 75 percent of women, including close to 40 percent of Republicans, was not in favor of the GOP frontrunner.

"He already had a gender gap prior to all this," GOP pollster David Winston said. "The potential for that to be bigger now looms on the horizon."

Meanwhile, Trump's camp defends its candidate by saying that he only "responded as any normal person would" because of the "vicious, mean-spirited, uncalled-for attack on Mr. Trump's wife," according to his spokesperson Stephen Miller.