A new study shows that Latino voters were becoming targets of ad campaigns from both Republicans and Democratic ahead of the November midterm elections as they held the second-largest voting bloc in 2020. 

More than 60% of Latino voters seated Joe Biden at the White House. A recent trend shows that some Latinos are moving right in some key states.

Democrats are reportedly losing hold of the Latino communities. An expert said that the recent overturning of the Roe v. Wade could change the picture for the midterm elections in November.

New Ad Campaign Beats Political Disinformation on Republican Ads

Voto Latino, a non-profit grassroots organization, is rolling out an ad campaign combatting political disinformation displayed by Republican candidates.

Vice President for Programs Ameer Patel told The Guardian that Republicans are targeting Latino voters through "disinformation narratives" in an attempt to erode trust in public institutions - branding Democrats as "socialists" and "unpatriotic."

Republicans are taking hold of the trend in some key areas where Latino communities are shifting gear on electing GOP lawmakers.

A recently published AARP poll shows that in Nevada, there has been a significant indication that Latino voters aged 50 and above prefer Republican lawmakers slimly over Democrats.

This trend has seemingly echoed in other states. Fox News reported that Democrats and Republicans are "statistically tied" on congressional ballots from Hispanics - all while Biden's trust ratings from the community stand at 19%.

Voto Latino's study shows that their ads to curb political disinformation found that issues to religion, taxes and abortion speaks more favor to the Latino community.

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Roe v. Wade and Abortion Rights: Key Factor for Latino Voters - Expert

University of California, Los Angeles study shows Latino voters will play a pivotal role in the upcoming 2022 midterm elections as they did in the 2020 presidential elections.

In Arizona, Colorado, New Mexico, Texas, and Georgia, data shows that in the 2020 elections, these key states have favored Democratic senate candidates rather than Republican nominees. But Donald Trump's 2016 and 2020 Latino votes have grown by 2-3%, voting for him and a Democratic senate.

Meanwhile, University of New Mexico Christine Sierra noted that while Republicans managed to saturate Latinos in Florida and Texas, Democrats maintain a majority of the Latino vote.

Sierra said the same thing as Voto Latino - key factors like abortion speaks more to Latino voters - as they are more focused on issues close to them.

"Now, given the controversy and salience of abortion as an issue, it may go to the top one, two, or three issues [that matter to Latinos]," Sierra told The Guardian.

Accounting for 25% of abortion patients in the United States, Latina women and 64% of Latinos in key battleground states are "more motivated" to vote in November while another 52% are "much more motivated."

The 2022 midterm elections will be held on November 8 as 435 seats in the House are expected to be filled along with 100 senate seats.

READ MORE: Jill Biden Caused Offense After Likening Latinos to 'Tacos' in a Speech; Hispanic Journalists React

This article is owned by Latin Post.

Written by: Ivan Korrs

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