'Keeping Up with the Kardashians' Kendall and Kylie Jenner Launch New Clothing Website
Another day, another Kardashian/Jenner collection available for purchase. The youngest members of the famous reality family have launched their "Kendall + Kylie" clothing website and the sisters are making you choose.
The duo have been teasing fans with another fashion venture for weeks now, most notably by creating another Instagram account and posting images of plans for a new collection, reported Stylecaster. On July 23, the sisters finally revealed on Instagram that their "Kendall + Kylie" website had officially launched.
The website, however, is not what most expected. Instead of the regular browse and shop a collection format, the website follows more of a flash-sale model. The Jenners will be debuting new items on the website each week, one designed by Kendall and one by Kylie. Once on the site you can choose between shopping Kylie, Kendall or both.
So how much will Jenner-approved style cost you? The original price was set at $48, but fans were not buying that hefty tag. The Jenner's were forced to comply with demand and made a price change announcement on Instagram. Both of the cropped tops currently being sold on the site now cost $28.
The reality stars have collaborated several times before. According to E! Online, they recently revealed their second Pacsun collection called "Las Rebeldes," which unexpectedly takes cues from southwestern style and features southwestern inspired fringe pieces, large hats, rompers, jeans and skirts.
In June, the trendsetting sisters also debuted a long discussed capsule collection with major retailer Topshop. That collection was barely online a few days before it sold out.
Designing collections is not the only way the Jenner's are taking on fashion. The sisters were recently featured in Balmain's latest campaign, along with other fashion industry siblings like Gigi and Bella Hadid and Joan and Erica Smalls.
Check out the campaign commercial for their Pacsun collection below.
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