Uber, Lyft & Ride Sharing 2015: Could Google to Compete With Its Own App for Rides?
Google might want to start offering rides to people, much like Uber and Lyft, according to Bloomberg Business.
Google has already invested $258 million in Uber. It seemed likely Google would join forces with Uber. Now, it seems Google might compete with them instead.
Google might offer ride-sharing that could work with their planned driverless cars. Currently, Google employees are already using a Google ride-sharing app, but it is not available to the public.
Chris Urmson, the Google executive working on the driverless cars, explained one situation where driverless cars might be able to drive around and pick up passengers.
"We're thinking a lot about how in the long-term, this might become useful in people's lives, and there are a lot of ways we can imagine this going," Urmson said. "One is in the direction of the shared vehicle. The technology would be such that you can call up the vehicle and tell it where to go and then have it take you there."
If Google does indeed make a car-sharing service, Uber could be cut off from using Google Maps. They would likely have to find a secondary map service like MapQuest or Apple Maps, and those map services are not regarded anywhere near as highly as Google Maps.
Uber will not have to worry about this happening anytime soon. Google put a two to five year timeline on the driverless car technology. Car-hailing with the driverless cars would have to be implemented, and that could take years, according to the Wall Street Journal.
If the employees at Google really are using a ride-sharing app, it is definitely something internal only. It could be something some employees did during a recent geek week too.
What do you think of Google entering the car-sharing business? Leave us a comment below and let us know.