Apple and Google both saw gains for their respective app stores over 2015, but each dominated one specific metric over the other. For Apple's iOS App Store, the biggest win was in revenue. For Google's Play Store (Android), it excelled in growth and market share.
As Apple Inc.’s Worldwide Developer’s Conference (WWDC) is underway, the company’s mobile operating system’s market share in Canada and the United States (U.S.) was highlighted by sampling nearly 300 million page view impressions.
A study with approximately 300 million Canadian and U.S. Internet impressions found Microsoft's mobile operating system topped BlackBerry in Web traffic.
Two market research reports have come out within days telling two different, yet complimentary, stories about Apple's iOS and Google's Android operating systems: iOS is winning audiences in the U.S. again, but Android is taking over the world.
