(Photo : Reuters)

Belcalis Marlenis Almanzarm, more popularly known as Cardi B, is an American celebrity who became popular after her posts and videos became viral on the internet. She was in born in Manhattan, but was raised in the Bronx, New York City. 

According to an article published in Remezcla, Cardi B became viral again after she did her Instagram Live where she said I love this s**t! I love Vicks," Instead of getting backlash because of her means of communication, she was even adored by her fans because of her own and unique way of endorsing a product. She even added, "Whoever f**king invented Vicks, I love you." 

The Dominican-Trinidadian also shared in her video that she uses Vicks Vaporub as her daily body and facial moisturizer. This is just one of the videos where Cardi B discloses to her fans her unusual beauty secret. What made her video interesting was when she said that she rubs Vicks in her face, neck, hands, and arms which is very unusual. Cardi B also made a joke when she said "You know how people say Rihanna smells like roses? I smell like a cold! I smell like Vick's."

Cardi B admitted that she is a Vicks hardcore, because she always brings with her Vicks. She is not only known for her viral videos because of endorsing products but also known for making rants about sex, lobster, sexism, and politics. Cardi B is one of a kind. Who among other celebrities can dare to share topics about sex in their social media account? It is only Cardi B.

According to Vicks VapoRub, their products cure everything like Asthma, colds, body pain, clogged nose and many more. It can be remembered that the man who invented this product or Latino household staple is a white man named Lunsford Richardson in the late 1800s from North Carolina. 

In the past few years, Vicks Vaporub has added more products such as Vicks VapoCream, VapoPatch, VapoShower, Flu Therapy and more. Only if Richardson is still alive today, he would probably get Cardi B to endorse his product because of her popularity. Who would not even get interested to get Cardi B amidst of her millions of followers on Instagram and her other social media? If companies will do, it will help them to earn more profit.

In the previous article of Latin Post, it emphasizes how social media influencers are getting big bucks by endorsing products. It is not only the social-media influencers who benefit from it, but also the brand endorsed by these people. 

In recent years, it has been observed that even celebrities are endorsing products in their social media account. This only means that we are in an age where we relied our perceptions to a certain product based on who endorsed it or how it is endorsed. Previous studies have also shown that most American teens buy a product based on what they have heard and seen on social media. 

Does the product review matter? Yes, product reviews matter all the time most especially if it is reviewed by a well-known artist. In the past few days, a celebrity made noise in the social media after she did somehow a product review.